New website and reports for Trader Media Group

Our client wanted to position and package the group as the leading business that owns and operates Autotrader. We created an impactful annual report and new corporate website that answer this brief.

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Trader Media operates the number one UK marketplace for motorists. The Auto Trader branded website and magazines form the core part of the group's business - www.autotrader.co.uk is the UK's leading motoring website with unique users of nearly ten million per month and the Auto Trader magazines have an average weekly circulation of around 89,000.

Our task was to underline TMG's position as the market leader, to communicate the dynamic nature of its market, and to articulate TMG's strategy for continuing growth and leadership.

We created  a new corporate website and annual report, printed and online. These are our first steps in revealing the considerable value within this exciting company.

It was very interesting working with the Trader digital team. After all, autotrader.co.uk gets nearly ten million visitors a month!"

Guy Lane, Partner, The College

 

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